Challenge
The goal was to build a multi-page educational platform that showcases and sells courses and mentorship programs focused on Google Ads and digital marketing.
The website needed to combine educational products, expert content, video materials, and purchase flows into one structured experience while making it easy for the team to manage and expand content over time.
What was built
The website was developed from the provided design with responsive layouts for desktop, tablet, and mobile.
A CMS-powered blog was implemented with categorized articles and a scalable content structure, allowing new materials to be published without modifying the layout. Educational videos were integrated through popup modals, enabling visitors to watch content without leaving the page.
Dedicated pages for courses and mentorship programs, interactive elements, forms, and intuitive navigation between key sections were also developed. Client-provided payment links were connected to support product purchases.
Result
Marketing Lisitsa now has a unified platform for presenting expertise, promoting educational products, and publishing new content through a scalable CMS.
The website structure helps visitors quickly discover relevant courses, explore program details, and move naturally toward purchase. At the same time, the blog and video content strengthen audience engagement and create additional entry points for organic traffic.
The CMS allows the team to independently manage articles and update website content without changing the underlying structure.
